Unique Selling Points

USPs, or 'Unique Selling Points':
The propery is at the foot of 'Old Mojácar', which in Roman times was known as 'Sacred Mountain' or 'Mons Sacra' (the name 'Mojácar is a 'bastardised' version).
The property is large, at 7,900 square metres, and the land is flat.
It is in a rare (for Mojácar) quiet zone yet only a ten minute walk to the village or, of course, a half-hour walk to the sea. No discos or hotels nearby.
Many rooms, high ceilings, several peaceful terraces, a mature garden and an embarrassingly large swimming pool.
Cheap taxes.
There aren't many places like this, and fewer still for sale.

13th April 2011 (updated)

Here's how the house looks today. I've also found a short video of Mojácar on YouTube.